  By Jim Gibson - Publishing Partner, Online Media Today As internet marketing professionals, we share a universal challenge in getting individual business owners to understand there’s more to online marketing than just putting up a company website. Gone are the days when all a business had to do was get a website built and hang their virtual shingle online. Yes, you can still build simple websites. In fact, there are an abundance of great website builder resources available to create most of what you’ll need, and fortunately, at a fraction of the price websites used to cost.   By Michael Gier - Publishing Partner, Online Media Today, and Owner of Silver Dove Productions, LLC. Since the dawn of electronic media, businesses have used video to connect with audiences in unique and meaningful ways. Video has dominated the traditional advertising landscape for decades yet is only just now beginning to transform consumer engagement online. Just look around. We're all starting to see more of an emphasis in corporate use of online video for marketing, branding and sales. Why has online video taken hold so quickly? The simple fact is it works! |  About our BlogThe Online Media Today Blog aims to deliver informative and educational content on a wide range of topics covering the online marketing industry. Our blog features articles written by OMT's Publishers and it's staff as well as from our network of regular contributors from the world of online marketing. ArchivesApril 2010 CategoriesAll  |
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